Themed with Ice & Snow Empower Economy and Lead Development of Ice City, 2022 Harbin International Ice & Snow Economic Development Summit will invite national leaders from relevant ministries and commissions, industry authoritative experts, well-known scholars, corporate guests and media representatives at home and abroad to discuss the development status of China's ice and snow industry and share the latest research achievements and experience, to discuss the development trend of China's ice and snow economy.

Dialogue on Ice & Snow Industry:One-on-one interviews, guests are invited to exchange work experience, share research results, and talk about the development trend of the ice and snow economy.

Using the expo as a platform to attract more outstanding domestic and foreign companies to settle in Harbin, accelerate the pace of "going out", and facilitate the signing of cooperation projects in ice and snow industry.

Actively carry out matching of domestic and foreign ice and snow industry projects, promote cooperation, exchanges and achievements transformation, and promote the diversified development of investment, purchasing, and talent recruitment.

Integrate VR technology to simulate skiing, immersive scenario simulation, motion capture, 5G, IoTs, etc.

5G Ski Resort Connection: Equip the VR experience area with high-definition LED screens, and live broadcast with 5 influencers separately located in the 5 major ski resorts of China's first ski league.

VR Ski Experience: Provide interactive experience activities such as VR/AR experience, VR ski platform, real-world interactive tour, experiential interactive children's playground, etc. Attendees could experience "speed and passion" of ice and snow sports through a number of high-tech experience facilities such as digital film festivals, ski simulators, VR experiences, etc.

Fashion Show:：Invite well-known domestic and foreign brands to join fashion shows during the exhibition.

Wine Tasting: Gather world-renowned wines and invite wine tasters to taste on-site.

New Product Promotion Conference:Domestic and international scientific research institutes, universities, and well-known companies will be invited to promote new products.

Most Wanted Ice and Snow Products:The top five products selected by the public will be the winners, and award-winning products will be presented and lucky participants will also be rewarded.

Latte Art Experience: Well-known baristas will be invited to perform latte art, and invite visitors to taste.

During the exhibition, the organizing committee will broadcast on-site events, allowing attendees to break through the boundaries of time and space and establish contacts.